FOR IMMEDIATE RELEASE June 14, 2007
JMsolutions and DME Holdings, LLC Announce Joint Venture
Automotive Marketing Group to be Integrated With
JMsolutions Product Suite
Red Rocket Solutions provides automotive dealers and other industry-related companies with a full suite of customized, customer-oriented communications. These include service reminders that utilize direct mail, e-mail, and telephone messaging to bring traffic into the service drive. Additionally, themed marketing campaigns are offered, such as upscale “test drive invitations,” a “Let’s Trade Keys” program, and personalized letters, designed to generate leads and prompt the return of previous customers. These products are backed by world-class intuitive technology and analytics that allow dealers to increase sales and maximize their return on investment.
JMsolutions is a division of diversified automotive company, JM Family Enterprises, Inc. which owns Southeast Toyota Distributors, LLC – the world’s largest independent distributor of Toyotas and Scions; JM&A Group, one of the nation’s largest providers of finance and insurance products; and World Omni Financial Corp., a diversified financial services company. JMsolutions provides dealers with integrated technology solutions such as inventory management, Customer Relationship Management, and desking and menu tools dedicated to streamlining dealers’ sales processes. Leveraging the success of both their companies, JMsolutions and Red Rocket Solutions are uniquely positioned to capture market share across the automotive industry while positively impacting dealers’ sales and marketing processes - and ultimately, their bottom line.
“Red Rocket Solutions’ unique ability to provide advanced analytics and variable, customizable communications, combined with JMsolutions’ Product Solutions offering, opens a whole new realm of service to our collective dealers,“ said Scott Barrett, president of JMsolutions. “Together, it is our goal to become the nation’s leading fully integrated automotive technology solutions and marketing services provider.”
Red Rocket Solutions will be led by Mike Walther, president of DME and Red Rocket Solutions. Walther formerly served as president of AMG and has been with DME for 13 years. Joining Walther at Red Rocket will be the entire AMG senior management team and all of their associates, adding a wealth of talent between the combined organizations. In total, there are 260 Red Rocket Solutions associates primarily based in
“Red Rocket Solutions will integrate with JMsolutions to deliver a full suite of variable sales and communication products and state-of-the-art technology,” said Walther. “In today’s busy dealer world, that is a highly desirable combination.”
About JMsolutions
A JM Family Enterprises, Inc. (www.jmfamily.com) company, JMsolutions (www.jmfe-jmsolutions.com) develops and markets innovative, integrated software systems that help automotive dealers improve operational efficiencies throughout the entire sales process while maximizing sales. JMsolutions focuses on customer relationship management, dealer desking, finance and insurance menus, new and used car inventory management and reporting solutions. It also provides dealers with related training and consulting services. JMsolutions serves over 2,000 dealership clients nationwide, including the nation’s top six dealer groups. Headquartered in
About DME Holdings, LLC
DME Holdings, LLC is the nation’s leading multi-channel communications company. The company’s proprietary customer segmentation strategies and multi-channel communication models, coupled with its unparalleled analytics capabilities, enables dealers seeking superior return on investment to target, version and deliver their messages directly to consumers most likely to respond. Currently, DME provides automotive solutions to 35% of the top 500 dealership list. DME is headquartered in
Contact: Anne-Beth Nemeroff
(954) 429-2387
anne-beth.nemeroff@jmfamily.com
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